Speaker

Melissa Frieswick
US President and Managing Director
Koa Health
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Renowned for her strategic leadership and commitment to enhancing healthcare access, Melissa Frieswick brings a wealth of expertise gained through pivotal roles in the industry. As the former Chief Growth Officer at UpHealth, Chief Commercial Officer at Total Brain, Chief Revenue Officer at Maven, and Senior Vice President of Sales at Virgin Pulse. As one of the early Executive Team members who scaled Virgin Pulse, she orchestrated groundbreaking initiatives, driving expansion and innovation within the digital healthcare landscape. In this time of pressing need for innovation at so many organizations, Melissa brings a visionary outlook aimed at reshaping mental health accessibility and enabling a custom approach to care to her work at Koa Health.

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