Sessions

Concurrent Session
Making Your Story Stand Out: How to Write Better Job Posts
Monday 04/20/2020 11:30 AM - 12:30 PM   Add to calendar
Competencies: Communication, HR Expertise
Workplace Application:
Learn how to write compelling job posts that capture your ideal candidate and set your business apart. 

Best-in-class is just the bottom line for high-demand candidates. They're looking at every detail, every word, every picture during the candidate experience. Anything that will help them decide if this is the right job for them before even completing the application. Most of these first impressions start at the job post. The job post is the moment a candidate makes the most critical choice in the candidate experience journey: Will they apply?  So, how are you going to improve your job posts and stand out in a world of look-a-likes and employer brands that all claim to be different?  
Learning Objectives:

  • Learn how to research and select an effective job title.
  • Improve kickoff meetings with hiring managers. 
  • Translate skill lists into stories to attract the right candidates. 
  • What to never say in a job posting.
Katrina  Kibben Photo
Presenter:
Katrina Kibben, CEO,
Three Ears Media