Sessions
Concurrent Session
Oracle’s Talent Strategy: How to Attract and Engage Talent in the Midst of All the Noise
Atlantic A
Monday 04/18/2016 10:45 AM - 12:00 PM
1.25 SHRM PDCs, 1.25 HR Credit
| Competencies: HR Expertise, Communication
| Intended Audience: Mid-Level
Workplace Application:
Learn how to build a tailor-made employer brand strategy that engages your audience and drives engagement of your A-level talent.
This session is all about turning your business into a brand that steals the show and one that every top candidate is dying to work for. We will discuss why it makes sense for companies to marry their consumer and talent brands. The days of old-fashioned talent hunting are long gone and it’s up to you and your ability to think strategically to make your employer brand stand out. You will learn about the best tried-and-tested ideas on how to build a truly talent-driven employer brand. At the end of this session, you will be able to:
• Leverage and engage key stakeholders for buy-in.
• Build social channels that drive talent engagement.
• Connect with your audience using creative content.
• Enable your team to boost the employer brand.
• Apply human elements that makes it easier to recruit.
