Sessions

Zappos.com does some crazy things, from holding fun office parades to throwing random parties. Relationships are at the core of how this brand that was built around shoes became a brand adored for their customer service. In this session, learn how Zappos.com uses the guideline of creating PEC (Personal Emotional Connections) to govern how managers interact with employees and in turn, affect how employees interact with customers. Through the power of PEC they are creating more than just an employer to employee relationship - they are creating meaningful lifelong friendships with those that truly matter, sustaining a workforce of highly engaged and motivated people with strong connections to their customer base.