Sessions

Growing your membership is not rocket science. It boils down to engagement and leverage. Bill Cates, CSP, CPAE, will show you how to implement two proven strategies to help you leverage your current membership to double or even triple your numbers over the next one to two years. First, you’ll discover an easy method to determine and communicate your Authentic Value Proposition™ so that prospective members truly see the value in joining your chapter. Second, Cates will help you install an effective referral program to drive exponential growth.