Speaker

Robert F. Wiedefeld’s career in senior management positions has spanned four and a half decades in both the private and public sectors.  He has served as President and Chief Operating Officer of Sales Systems, Inc., in Memphis; Clarinda Color, Inc., in Minneapolis, and the John D. Lucas Printing Company, Inc., in Baltimore.  Each of these private sector assignments involved critical turn-around situations which required extensive use of the fundamental principles of management, finance, marketing, and customer service in the restructure of the firms.  During the early 1980s he performed the duties of Regional Director of Marketing for the American Management Association, and traveled extensively throughout the United States and Canada delivering workshops on various management, finance, marketing, and strategic planning topics.  Mr. Wiedefeld has an extensive background specializing in the restructure and development of companies for optimal organizational and profit performance.  When his time permits, he also serves as a facilitator of seminars and workshops with the ultimate goal of working with practitioners to strengthen their strategic and operational management skills for improved productivity and performance.    

Earlier in his management career he served as Chief Pilot of the United States Naval Academy Flight Training Program, Chief Fiscal Officer at Catonsville Community College, and Chief Financial Officer at Prince George’s Community College, two of the larger community colleges in the Baltimore/Washington area.    He has also served as Chair of the Management and Marketing Department at Prince George’s Community College, and as the Area Chair of Management, and Professor of Finance, Philosophy, and General Studies in the undergraduate and graduate programs at The University of Phoenix.  He has delivered strategic planning sessions, workshops, and seminars for the past thirty years for clients such as the Martin Marietta Corporation, Pfizer, The United States Postal Service Executive Institute, NASA, Genstar Corporation, The Gernhardt Management Group, Monotype Composition, Inc., EBI Inc., and the Southern Management Corporation, among others.

Mr. Wiedefeld has served in an active capacity on the Board of Directors of the John D. Lucas Printing Company, the Board of the Maryland Schools for the Deaf, and numerous selection committees for high-level positions in the private and public sectors.

Mr. Wiedefeld has an MBA in Management and Finance from Loyola College, a BA in Pre-Law Studies from the University of South Florida, and has extensively pursued studies in management, finance, and marketing at George Washington University, The University of Nebraska at Omaha, and the University of Baltimore.  He completed his doctoral course work and is abd, at the School of Public Administration, the University of Southern California. He is also a graduate of AMA’s Management Course for Presidents. He is coauthor of a novel entitled Alejandra’s Quest, published in 2013.