Candidate Experience Strategy: Gaining a New Social Recruiting Perspective

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Concurrent Session
Candidate Experience Strategy: Gaining a New Social Recruiting Perspective
10/21/2016 02:00 PM - 03:00 PM |
Bellagio Ballroom 5&6
1.00 SHRM PDCs
| Competencies: HR Expertise, Communication
Workplace Application:
This session will show you how improving your overall candidate experience pre-application helps impacts your employer brand and your ability to source ahead of your needs.  

Today job seekers can learn more about your brand and your company prior to applying for a job. Not only that, they can and do interact your brand via LinkedIn, Glassdoor, Twitter and many other social media channels — asking 18 questions about your company, your culture and of course, your jobs. It's important that your talent acquisition team go beyond online job postings and be responsible for employment marketing communications and candidate customer service via relevant social channels. In this session you will learn:

  • Talent Board Candidate Experience research data from both employer and candidate pre-application perspectives.
  • How job seekers are learning more about your company and your opportunities.
  • Why marketing communications and customer service are critical to your brand.
  • How sourcing ahead of need via pre-application communications gives you a talent edge. 
Kevin W. Grossman, TAS, HCS Photo
Presenter:
Kevin W. Grossman, TAS, HCS, vice president, Talent Board