Sessions

One of the least understood aspects of recruiting is job advertising! For decades we've mostly relied on inefficient forms of advertising that we paid a premium to use. For the most part, job advertising has been controlled by job boards and companies like Indeed and LinkedIn. The reality is, regardless of where we placed our job ads, usually, the job ads weren't the greatest anyway. Tim Sackett, TA technology expert and author of The Talent Fix, is here to help us become better recruitment marketers and advertisers! Advertising works, both good and bad, but this session is designed to help you become great at job advertising. From writing great job ads to knowing when and where to put your ads, Tim will provide you with all the industry inside knowledge to help you get more candidates and optimize your job advertising budget. Also, this session will come with a special guarantee that you can only get if you attend! Just kidding, that's awful used-car sales marketing!

Learning Objectives:

• Learn how to write highly effective job ads that will attract more talent.
• Build a job advertising strategy that will best utilize your recruitment marketing budget.
• Understand which job advertising sources are worth the money and which ones are a waste of your money. 

n-person session offerings are on a first-come, first-served basis.

To view all event accessibility & accommodations details visit here. 

If a speaker has provided session materials, please visit https://presentations.shrm.org 

All virtual sessions inherently run the risk of audio or visual issues due to factors out of our control. If any technical difficulties arise, we appreciate your patience and understanding as we work diligently to resolve it. Virtual sessions are recorded and are available to view on demand until Friday, May 19 at 8:00 AM ET (excluding networking sessions marked as “Live Virtual Only”)