Sessions

Gen Z is graduating high school and they're off to college, but are you ready to start hiring them? Known as the Pivotal Generation, they're more like boomers and less like Millennials, their beliefs, however, tell a different story. Pivotals', have never known life without social media, smartphones, and Google – they are wired to technology. Unlike Millennials who we consider the trophy generation, Pivotals' view life in practical terms – they want to work for their success and they don't want to be discovered by HR. You have to learn how to tap into that desire for success and engage them as the future workforce. So how will you reach them to hire them? Once hired, how will you retain them? This presentation will help you understand Pivotals so you can recruit and retain them as well understand what issues matter to Gen Z and how to connect your brand to their cause.